Top Beauty and Makeup Influencers

A pre-made list of Beauty and Makeup influencers to help you tell your brand story through targeted, authentic audiences.

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Online marketing works best when you tell your story through micro-influencers who have developed and authentic voice and connection with a small group of fans.

But how do you find these influencers?

Below are a list of some of the most influential influencers on Instagram whose content focuses on Beauty and Makeup. Click on one to see micro-influencer lookalikes that you can reach out and use in your campaigns.

Let Everpilot's AI make custom lists scored for your campaign.

Top Influencers & Their Lookalikes

@beaudeespa

@beaudeespa

Licensed brow artist and instructor specializing in ombre powder and nano brow techniques.

Followers

72.9K

Engagement Rate

4.03%
See microinfluencer lookalikes
@waterbabygirl

@waterbabygirl

Taiwanese beauty and lifestyle influencer with a humorous and relatable approach.

Followers

251.4K

Engagement Rate

2.75%
See microinfluencer lookalikes
@makeupby__mar

@makeupby__mar

Licensed esthetician and CEO of multiple beauty businesses who creates content focused on fashion, skincare, and lifestyle, often featuring brand partnerships.

Followers

128.8K

Engagement Rate

2.44%
See microinfluencer lookalikes
@beatsbydeb

@beatsbydeb

Self-taught makeup artist who showcases her work and shares moments from her life.

Followers

1.6M

Engagement Rate

3.53%
See microinfluencer lookalikes
@kbelllbeauty

@kbelllbeauty

Beauty and lifestyle influencer sharing makeup routines and glimpses of motherhood.

Followers

381.6K

Engagement Rate

4.50%
See microinfluencer lookalikes
@beautybybev101

@beautybybev101

Beauty influencer showcasing makeup, skincare, and jewelry.

Followers

189.8K

Engagement Rate

2.33%
See microinfluencer lookalikes
@chantellekemkemian

@chantellekemkemian

Beauty photographer specializing in skincare and makeup campaigns.

Followers

20K

Engagement Rate

3.75%
See microinfluencer lookalikes
@saishabeecham

@saishabeecham

Celebrity makeup artist who showcases her work on red carpets and photoshoots.

Followers

37.9K

Engagement Rate

0.92%
See microinfluencer lookalikes
@al_makeupx

@al_makeupx

A bridal makeup artist sharing makeup tips and product recommendations.

Followers

50.2K

Engagement Rate

0.85%
See microinfluencer lookalikes
@terrybarberonbeauty

@terrybarberonbeauty

Makeup artist specializing in editorial and runway looks.

Followers

157.7K

Engagement Rate

3.37%
See microinfluencer lookalikes

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